Manchester United will wear a limited edition home shirt featuring the charity RED logo in their Premier League game against Brentford later this season.
It has been announced that Manchester United will wear a charity logo (red) in the second half of this season.
Qualcomm Technologies, owner of Red Devils sponsor Snapdragon, is working with the charity. United’s sponsorship deal with Snapdragon is scheduled to begin at the beginning of the 2024-25 season and run through 2029, with Qualcomm choosing to exercise a two-year option in the summer of 2024.
United’s sponsorship will be replaced by the (red) logo for the Premier League game against Brentford on April 25th and the women’s game against Tottenham the following day.
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Limited edition (RED) United home shirts will be sold to supporters with net proceeds going to the (RED) Global Fund. The money raised will be matched by the Gates Foundation.
Mark Armstrong, United’s chief business officer, said: “Through the power and innovation of our partnership with Snapdragon, we are proud to once again use the front of the famous Manchester United shirt to raise awareness and tell the story of the important work done by (RED) to fight health inequalities.”
“Snapdragon shares our ambition to use football as a force for good, and the second year of this initiative underscores that ambition, especially at a time when the world faces huge challenges to support the most vulnerable in society.”
Kate Charles, Managing Director of (RED), added: “It’s very exciting to see Snapdragon and Manchester United team up with (RED) for the second year in a row to connect football fans around the world to this important battle.
“Seeing the team and the iconic Old Trafford decked out in (red) is a perfect demonstration of the power of fan culture to help solve the most dire of health crises.”
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