GENEVA (AP) — The Champions League title holders will play their showcase opening home game as part of the UEFA club competition’s new commercial deal from the 2027-28 season, which includes a global streaming deal worth more than 5 billion euros ($5.8 billion) in annual revenue.
This is one innovation to achieve the following objectives 6-year rights sales agreement UEFA and european soccer club groupand the joint venture vehicle, known as UC3, revealed on Monday.
Relevent is also exploring global streaming services (such as Netflix, Apple TV+ or Amazon Prime) where you can purchase a premium package or first selection of matches each week the Champions League is played.
UC3 and Relevent said in a joint statement that the deal should be for 17 games throughout the season, including Saturday’s final, to “meet new consumer and viewer trends and expand the reach of a growing number of competitions.”
The deadline for these offers is November 18th.
The first Tuesday match in September 2027 will determine the champion who will host the only match of the night in the 36-team competition. The remaining games in the opening week will be split between Wednesday and Thursday.
“The reigning champion will begin his title defense in a solo match in front of his home fans,” the statement said.
The tender offer, launched on Monday, also includes a four-year deal for five major European media markets: France, Germany, Italy, Spain and the United Kingdom.
Relevent also promises a “new approach to sponsorship” that is likely to attract a wider range of buyers to game broadcasts.
The 800-member EFC Group, UEFA and Relevent expect total revenue from broadcasting, sponsorship and licensing deals for each season of European club competitions to exceed at least 5 billion euros ($5.8 billion) in 2027-2028.
Revenue for the three seasons to 2027 will be at least 4.4 billion euros, with around 2.5 billion euros going to a prize fund shared by the 36 Champions League teams.
The total prize money this season for the second division Europa League is 565 million euros ($653 million), and for the third division Conference League it is 285 million euros.
Relevent’s role in European football
Co-founded by Miami Dolphins owner Stephen Ross, Relevent is the main commercial partner of UEFA’s Champions League and promoter of the La Liga match between Villarreal and Barcelona scheduled for December 20th.
suggested game I was told that it was a shame. UEFA president Aleksander Ceferin said last week that European football’s governing body would not object to La Liga’s plans as an exception.
Netflix’s first major foray into soccer broadcast rights was Buy US rights from FIFA The Women’s World Cup is scheduled to be held in Brazil in 2027 and in the United States in 2031, likely to be co-hosted with Mexico.
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