{"id":32836,"date":"2026-05-08T05:07:28","date_gmt":"2026-05-08T05:07:28","guid":{"rendered":"https:\/\/eplvip.com\/index.php\/2026\/05\/08\/fifa-president-approves-new-deal-ending-beloved-world-cup-tradition\/"},"modified":"2026-05-08T05:07:28","modified_gmt":"2026-05-08T05:07:28","slug":"fifa-president-approves-new-deal-ending-beloved-world-cup-tradition","status":"publish","type":"post","link":"https:\/\/eplvip.com\/index.php\/2026\/05\/08\/fifa-president-approves-new-deal-ending-beloved-world-cup-tradition\/","title":{"rendered":"FIFA president approves new deal, ending beloved World Cup tradition"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"article-body\">\n<h2 class=\"LeadText_lead-text__wd_PA __className_5699b0\" data-testid=\"leadtext\">FIFA president Gianni Infantino announced that Panini&#8217;s sticker album production contract will expire after the 2030 World Cup and a new contract will take over.<\/h2>\n<div class=\"ImageEmbed_image-embed__0T8WX ImageEmbed_image-lead__Ti3qQ\" data-testid=\"leadimage\" data-tmdatatrack=\"content-unit\" data-tmdatatrack-articleid=\"37094894\">\n<div class=\"ImageEmbed_image-container__2AIQm\">\n<figure class=\"Figure_figure__Uce4f\" style=\"--figure-aspect-ratio:1.5\"><img decoding=\"async\" alt=\"FIFA President Gianni Infantino speaks at the 76th FIFA General Assembly in Vancouver, British Columbia on April 30, 2026.\" loading=\"eager\" sizes=\"(max-width: 508px) 508px, (max-width: 615px) 615px, 1200px\" src=\"https:\/\/i2-prod.mirror.co.uk\/article37094894.ece\/ALTERNATES\/s1200f\/2_GettyImages-2273908998.jpg\" srcset=\"https:\/\/i2-prod.mirror.co.uk\/article37094894.ece\/ALTERNATES\/s508\/2_GettyImages-2273908998.jpg 508w, https:\/\/i2-prod.mirror.co.uk\/article37094894.ece\/ALTERNATES\/s615\/2_GettyImages-2273908998.jpg 615w, https:\/\/i2-prod.mirror.co.uk\/article37094894.ece\/ALTERNATES\/s1200f\/2_GettyImages-2273908998.jpg 1200w\"\/><\/figure>\n<\/div><figcaption class=\"ImageCaption_caption__j7HRu\" data-testid=\"image-caption\">\n<p aria-label=\"Gianni Infantino has announced a new commercial deal for FIFA\" class=\"ImageCaption_caption-title__ccyQU\" data-testid=\"caption-title\">Gianni Infantino announces new commercial agreement with FIFA (Image: Elizabeth Ruiz Ruiz\/FIFA via Getty Images)<\/p>\n<\/figcaption><\/div>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">The Panini World Cup sticker album will become a thing of the past after the 100th anniversary of the final in 2030, after FIFA announced a new partnership on Thursday.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">FIFA&#8217;s relationship with Panini already dates back more than 50 years, with the publication of the first World Cup sticker book ahead of the 1970 Mexico tournament, and will reach 60 years by 2030.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">However, FIFA announced Thursday that it has extended its contract with Fanatics for collectibles to include FIFA tournaments and events starting in 2031.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Sticker albums have become hugely popular, with a completed 1970 album selling for more than \u00a310,000 in 2017.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Join us on Facebook! For the latest news, analysis and more on our Mirror Football Facebook page<\/p>\n<p><span data-testid=\"readmore\" class=\"ReadMore_readmore-prefix__xS44r __className_877b99\">read more: <span class=\"ReadMore_readmore-link__eF9pN\">Sir Dave Brailsford officially steps down from Man United role following major personnel changes at INEOS<\/span><\/span><span data-testid=\"readmore\" class=\"ReadMore_readmore-prefix__xS44r __className_877b99\">read more: <span class=\"ReadMore_readmore-link__eF9pN\">UEFA warns Arsenal fans as travel and ticket disruption looms ahead of Champions League final<\/span><\/span><\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">&#8220;Across the sports world, we see Fanatics driving massive innovation in collectibles that offer fans new and meaningful ways to interact with their favorite teams and favorite players,&#8221; said FIFA President Gianni Infantino.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">\u201cSo, from a FIFA perspective, we are able to globalize our fan engagement precisely because of our portfolio of global tournaments. And this provides another significant commercial revenue stream for us to bring back to the game, football as usual.\u201d<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">World Cup Legends: The stars of soccer&#8217;s biggest tournament in history &#8211; buy the special edition now<\/p>\n<div data-testid=\"image-group\">\n<div class=\"ImageEmbed_image-embed__0T8WX false\" data-testid=\"imageembed-37124934\" data-tmdatatrack=\"content-unit\" data-tmdatatrack-articleid=\"37124934\" data-tmdatatrack-type=\"image\">\n<div class=\"ImageEmbed_image-container__2AIQm\">\n<figure class=\"Figure_figure__Uce4f\" style=\"--figure-aspect-ratio:1.5\"><img decoding=\"async\" alt=\"2026 FIFA World Cup official trading sticker collection released by Panini, \" loading=\"lazy\" sizes=\"(max-width: 458px) 458px, (max-width: 615px) 615px, 1200px\" src=\"https:\/\/i2-prod.mirror.co.uk\/article37124934.ece\/ALTERNATES\/s1200e\/0_GettyImages-2274214538.jpg\" srcset=\"https:\/\/i2-prod.mirror.co.uk\/article37124934.ece\/ALTERNATES\/s458b\/0_GettyImages-2274214538.jpg 458w, https:\/\/i2-prod.mirror.co.uk\/article37124934.ece\/ALTERNATES\/s615b\/0_GettyImages-2274214538.jpg 615w, https:\/\/i2-prod.mirror.co.uk\/article37124934.ece\/ALTERNATES\/s1200e\/0_GettyImages-2274214538.jpg 1200w\"\/><\/figure>\n<\/div><figcaption class=\"ImageCaption_caption__j7HRu\" data-testid=\"image-caption\">\n<p aria-label=\"Panini sticker books have been a World Cup institution\" class=\"ImageCaption_caption-title__ccyQU\" data-testid=\"caption-title\">Panini sticker books have become a World Cup staple (Image: BRUNO FAHY\/AFP via Getty Images)<\/p>\n<\/figcaption><\/div>\n<\/div>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Fanatics CEO Michael Rubin added, &#8220;This is truly a historic day in our company&#8217;s history. Global football is the biggest growth opportunity in sports, and by combining the power of FIFA with the innovation and entrepreneurial spirit of Fanatics, we are poised to join forces and elevate the storytelling and collectibles around the game like never before.&#8221;<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">In December 2023, Panini agreed to an agreement with FIFA to remain its exclusive partner for official stickers, trading cards, trading card games and digital goods for this summer&#8217;s World Cup, the 2030 World Cup, and the 2027 Women&#8217;s World Cup, among other FIFA tournaments and events.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Panini has been contacted for comment.<\/p>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Join our new WhatsApp community and receive Mirror Football content every day. Community members also receive special offers, promotions, and advertisements from us and our partners. If you don&#8217;t like our community, you can check it out whenever you like. If you are interested, please read our privacy notice.<\/p>\n<h3 class=\"HeadingThree_heading-three__PBHLs Factbox_heading-three__NXU52 __className_79accb\">World Cup Legends &#8211; Special Edition now on sale<\/h3>\n<div class=\"Factbox_content__xdMV8\">\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Nothing creates legends like the World Cup. This new special edition publication celebrates the heroes of Earth&#8217;s greatest sporting event.<\/p>\n<div data-testid=\"image-group\">\n<div class=\"ImageEmbed_image-embed__0T8WX false\" data-testid=\"imageembed-36922808\" data-tmdatatrack=\"content-unit\" data-tmdatatrack-articleid=\"36922808\" data-tmdatatrack-type=\"image\">\n<div class=\"ImageEmbed_image-container__2AIQm\">\n<figure class=\"Figure_figure__Uce4f\" style=\"--figure-aspect-ratio:1.5\"><img decoding=\"async\" loading=\"lazy\" sizes=\"(max-width: 458px) 458px, (max-width: 615px) 615px, 1200px\" src=\"https:\/\/i2-prod.mirror.co.uk\/article36922808.ece\/ALTERNATES\/s1200e\/0_WORLD-CUP-LEGENDS-NO-BRANDING-1.jpg\" srcset=\"https:\/\/i2-prod.mirror.co.uk\/article36922808.ece\/ALTERNATES\/s458b\/0_WORLD-CUP-LEGENDS-NO-BRANDING-1.jpg 458w, https:\/\/i2-prod.mirror.co.uk\/article36922808.ece\/ALTERNATES\/s615b\/0_WORLD-CUP-LEGENDS-NO-BRANDING-1.jpg 615w, https:\/\/i2-prod.mirror.co.uk\/article36922808.ece\/ALTERNATES\/s1200e\/0_WORLD-CUP-LEGENDS-NO-BRANDING-1.jpg 1200w\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"Paragraph_paragraph-text__PVKlh \" data-tmdatatrack=\"content-unit\" data-tmdatatrack-type=\"paragraph\">Buy now here or from participating supermarkets, high street retailers and independent newsagents from Wednesday 25 March 2026. Online orders will be shipped starting Wednesday, March 25th, with shipping and packaging charges applicable.<\/p>\n<\/div>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.mirror.co.uk\/sport\/football\/news\/world-cup-panini-stickers-infantino-37124930\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>FIFA president Gianni Infantino announced that Panini&#8217;s sticker album production contract will expire after the 2030 World Cup and a new contract will take over. Gianni Infantino announces new commercial agreement with FIFA (Image: Elizabeth Ruiz Ruiz\/FIFA via Getty Images) The Panini World Cup sticker album will become a thing of the past after the<\/p>\n","protected":false},"author":1,"featured_media":32151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":{"0":"post-32836","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FIFA president approves new deal, ending beloved World Cup tradition - EPL VIP \u2013 Latest English Premier League News &amp; Updates<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eplvip.com\/index.php\/2026\/05\/08\/fifa-president-approves-new-deal-ending-beloved-world-cup-tradition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FIFA president approves new deal, ending beloved World Cup tradition - EPL VIP \u2013 Latest English Premier League News &amp; Updates\" \/>\n<meta property=\"og:description\" content=\"FIFA president Gianni Infantino announced that Panini&#8217;s sticker album production contract will expire after the 2030 World Cup and a new contract will take over. 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