{"id":14572,"date":"2025-11-20T19:35:39","date_gmt":"2025-11-20T19:35:39","guid":{"rendered":"https:\/\/eplvip.com\/index.php\/2025\/11\/20\/1-billion-cristiano-ronaldo-set-to-overtake-david-beckham-and-lionel-messi-thanks-to-donald-trump\/"},"modified":"2025-11-20T19:35:39","modified_gmt":"2025-11-20T19:35:39","slug":"1-billion-cristiano-ronaldo-set-to-overtake-david-beckham-and-lionel-messi-thanks-to-donald-trump","status":"publish","type":"post","link":"https:\/\/eplvip.com\/index.php\/2025\/11\/20\/1-billion-cristiano-ronaldo-set-to-overtake-david-beckham-and-lionel-messi-thanks-to-donald-trump\/","title":{"rendered":"$1 billion Cristiano Ronaldo set to overtake David Beckham and Lionel Messi thanks to Donald Trump"},"content":{"rendered":"
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Cristiano Ronaldo has recently been spotted making an appearance at the White House, and one economic enthusiast believes the move will help boost his already impressive bank balance.<\/h2>\n
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06:44, November 20, 2025<\/span>Updated November 20, 2025 07:46<\/span><\/p>\n<\/div>\n
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\n<\/figure>\n<\/div><\/span>Cristiano Ronaldo earned an incredible amount of money through his career as a professional soccer player<\/span>(Image: PA)<\/span><\/figcaption><\/div>\n
Cristiano Ronaldo could be set to add another $100m (\u00a376.5m) to his bank balance in the US after attending the White House. The Portuguese sensation has made quite a name for himself thanks to his incredible footballing career with Sporting CP, Manchester United, Real Madrid, Juventus and most recently Al Nasr.<\/p>\n
But the 40-year-old’s off-the-pitch antics could create a bigger brand than David Beckham or long-time rival Lionel Messi, according to Professor Rob Wilson, executive education director at the University of Football Business Campus. “Ronaldo is already operating as a multi-billion dollar global asset,” an expert told Vegas Insider after he was spotted at a White House state dinner.<\/p>\n
“But that moment in the White House will increase political relevance and visibility in the all-important US, a strong brand signal. Donald Trump making Ronaldo a favorite of his son’s family will humanize his image and broaden his sponsorship appeal.”<\/p>\n
read more: Cristiano Ronaldo influences son’s relationship with Donald Trump<\/span><\/span>read more: Thomas Tuchel updates injury status, England star warns Cristiano Ronaldo<\/span><\/span><\/p>\n
“The earned media impact of such exposure is likely to remain in the mid-eight figures, with a slight increase in support prices for a portfolio that already generates annual revenues of over $60m (\u00a345.9m). CR7 can be expected to push towards a $100m (\u00a376.5m) endorsement in the US as a result of his invitation and appearance at the banquet.”<\/p>\n
Professor Wilson also compared Ronaldo’s appearance in the US to Messi, who recently took similar steps and appeared alongside the US president.<\/p>\n
It added: “Messi’s shift to high-level business forums, such as attending the American Business Forum with Donald Trump, is helping to reframe him from an elite athlete to a national economic ambassador.”<\/p>\n
“Messi’s brand value is already approaching $1 billion (\u00a3765 million), and his commercial influence is clear, as Inter Miami’s revenues have doubled and the valuation itself has exceeded $1 billion (\u00a3765 million).<\/p>\n
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\n<\/figure>\n<\/div><\/span>David and Victoria Beckham’s net worth is reported to be around \u00a3500m<\/span>(Image: Getty Images)<\/span><\/figcaption><\/div>\n<\/div>\n
“His presence signals credibility to investors and governments. It positions him for equity funding, long-term partnerships and sovereign-level business rather than traditional sponsorship. Beckham remains set the standard for turning fame into a lifestyle empire, backed by a \u00a3500m image rights business and $1bn club stake.”<\/p>\n
“However, Messi and Ronaldo now ride on a larger global platform with a larger fan ecosystem and deeper earning power. Each has the scale to become a long-term institutional brand, with Ronaldo as a Gulf-backed platform for luxury fitness and Messi acting as a bridge of soft power across the Americas and global soccer economies.”<\/p>\n
“Both have the potential to exceed Beckham’s long-term commercial footprint with carefully selected activations and appearances.”<\/p>\n
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\n<\/figure>\n<\/div><\/span>Lionel Messi also earned an incredible amount of money during his career<\/span>(Image: Getty Images)<\/span><\/figcaption><\/div>\n<\/div>\n
It comes as Ronaldo was named the first active footballer to become a billionaire this year, thanks in part to a stunning new contract with Saudi Professional League side Al Nasr said to be worth more than $400m (\u00a3306m). Ronaldo’s net worth is currently estimated to total around $1.4 billion (\u00a31 billion).<\/p>\n
Incidentally, this is already several leagues higher than David and Victoria Beckham’s net worth of \u00a3500m, or Messi’s net worth of $850m (approximately \u00a3650m).<\/p>\n
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Sky will broadcast at least 215 live Premier League matches next season, with an increase of up to 100 more.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
![\"Cristiano](\"https:\/\/i2-prod.mirror.co.uk\/article36275657.ece\/ALTERNATES\/s615\/3_Republic-of-Ireland-v-Portugal-2026-FIFA-World-Cup-European-Qualifying-Aviva-Stadium.jpg\")
<\/figure>\n<\/div>![\"David](\"https:\/\/i2-prod.mirror.co.uk\/article36275658.ece\/ALTERNATES\/s615b\/1_Inter-Miami-CF-v-Nashville-SC-2025-MLS-Cup-Playoffs.jpg\")
<\/figure>\n<\/div>![\"Lionel](\"https:\/\/i2-prod.mirror.co.uk\/article36275659.ece\/ALTERNATES\/s615b\/1_Inter-Miami-CF-v-Nashville-SC-2025-MLS-Cup-Playoffs.jpg\")
<\/figure>\n<\/div>![\"content](\"https:\/\/i2-prod.mirror.co.uk\/article33374947.ece\/ALTERNATES\/s510b\/0_Sky-Factbox.jpg\")
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